Ben Howard is a British Singer/Songwriter, his genre is Indie Folk which is similar to our artist Mike Dignam, as he has a soulful voice and includes his guitar in most of his songs; additionally as you can see he is using it in his live performance. Howard is classed as an Indie Artist firstly of his music, image and overall look and because he is not signed by a 'mainstream; record label; his record company is Island Records.
Since 2008, Ben Howard has released several singles, EP's and has released an Album which has lead him to win two BRIT Awards and he was Nominated for a Mercury. He is only one of the few 25 year olds that have cracked the US and taken America by storm.
'Keep Your Head Up' and ' The Wolves' are popular singles that he has released, and all charted. Ben Howard may be the most famous British Folk Singer of his time, which makes him a similar Artist that Mike Dignam may aspire too.
Demographics
I decided to look into the statistics of his song, Only Love which has over 5 Million views, and over 2,500 Comments. These comments seem to be more commonly from Females, but as Ben Howard is one of the biggest British Indie Artists he is very popular by Ben also; these females seem to be between 13-24 and then males are between 18-24. I believe the lyrics and meanings of his songs attract many different age ranges as they are about love, relationships and tough times, which is easily relate able.
I looked on Ben Howard's Facebook page and you can see his like page is very popular due to over 500,000 people Like this, and over 8,000 have talked about him. The most popular fans on his Facebook Page are ages between 18-24 again, which links to the Demographics from his Facebook Page.
Through this fans are able to keep up with his Tour Dates, upcoming new music and any personal updates. A lot of the younger generations use these social networking sites so it help to keep in touch.
Josh Radin
Through this fans are able to keep up with his Tour Dates, upcoming new music and any personal updates. A lot of the younger generations use these social networking sites so it help to keep in touch.
I had a quick look at Ben Howard's Twitter and Twitter followers, which are more than 345,000, not as many as Facebook but are still a large about. A mixture of males and females are shown to be Following him, with a small collection of Indie Artists and Indie Radio Station DJ's, such as Fearne Cotton
Josh Radin
Josh Radin is an American Recording Artist/ Songwriter, his genre is Acoustic Indie, and he also uses a guitar in most of his performances and songs along with his whisper, silver bell voice. Radin's career started in 2004 as he was signed with Columbia Records ,which issued his Album 'We Were Here' in 2006, he was then signed by Mom + Pop Music, an independent record label based in New York.
Josh Radin decided in 2004 to take a stab at songwriting and played one of his earliest compositions 'Winter' to his friend Zach Braff. Braff to an immediate liking to the song and as an Actor /Director he eventually used it in his hit television show 'Scrubs'. After fan were requesting more music from him, which encouraged him to pursue his career in the Music Industry by making it his main job.
One of Josh Radin's marketing styles that he made was in 2006 when he exclusively released his Album ' We Were Here' to iTunes for a month, before attracting attention from Major Labels. From this Radin has received high reviews from magazines such as Rolling Stones. He has released several Ep's and 5 Albums, four by Mom + Pop Music; additionally his music has appeared in several T.V shows and Films.
Demographics
This page again can help him keep in contact on all media platforms.
Demographics
I decided to look into Josh Radin's song 'I'd Rather Be With You' and the demographics of the video. It has over 3.5 Million views and 1,500 Comments. These comments again seem to be slightly more female based but there is an obvious mix of Females and Males comments, indicating he is the 'Ben Howard' of America as he attracts a wider range of Genders and Age's. His YouTube Page initially helped these fans find his new and upcoming Music, these fans seem to be of a younger Age that would spend a lot of time on YouTube, these seem to be slightly older than Ben Howard, 18-27.
I looked on Josh Radin's Facebook Page and this page is not as popular as I would of imagined but I believe it is because the Audience are slightly older than Ben Howard. Over 330,000 Likes and nearly 4,000 People have talked about this, the comments again are from the age range we found on his YouTube.This page again can help him keep in contact on all media platforms.
I also looked at Josh Radin's Twitter Page and unsurprisingly found that he has again not as many Followers, but less generations use Twitter as their social Networking site. He has nearly 73,000 Followers, who again are a mixture of Males and Females. Radin also has a celebrity follower, Ellen DeGeneres, which looks good for his Audience.
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